What you will learn.
Module 1
The Beating Heart
The Business Manager
The Business Manager is the beating heart of your Facebook Advertising Campaigns. In this Module, you will learn how to create it step-by-step. Have you already advertised and don't want to lose any data? In the lesson "Page Migration to the Business Manager" you will learn how to perform this migration in a simple way. Furthermore, in this Module you will learn how to set up a free(1) Facebook Shop.
5 Lessons
Module 3
Regulation
Rules & Laws
To use Facebook, you have to follow a few rules. This applies to both users and advertisers. In addition, many countries have enacted legislation that you must comply with as an entrepreneur if you want to do business in those countries. In this module you will find out what you need to know.
2 Lessons
5 Lessons
8 Lessons
2 Lessons
Module 4
Strategy
Strategy
Advertising on Facebook requires a smart strategy. Without a well thought out plan, any success becomes a coincidence but will in most cases end in a big disappointment. A waste of money and all the effort you have invested. In this Module you will discover that a good strategy does not have to be rocket science. With logical thinking you can build a solid marketing strategy step by step.
6 Lessons
Module 5
Your Website
Landing Pages & Plugins
Your website may look nice but if you don't make money from it, it will remain a fun hobby. In this Module you will learn what to look for to create a good-converting website. Furthermore, you will discover how Facebook and your website can best "talk" to each other to make your marketing a success story. In this Module you will learn to implement several plugins in order to take advantage of flawless Facebook-Website communication.
5 Lessons
Module 6
Audiences
Audiences
When you advertise on Facebook you don't have to worry about whether people will find your website. Because with an increasingly sophisticated algorithm, Facebook knows how to find your customers for you. How cool is that! In this Module you will learn how to tell Facebook who your customers are. Facebook will then only show your Ads to those people who are interesting for and interested in your business.
6 Lessons
6 Lessons
5 Lessons
6 Lessons
Module 7
Advertising
The Ad Campaign
By now you are well prepared to create your first Advertising Campaign. Now don't believe that setting up such a Campaign is limited to creating an Ad. Forget it. A modern Campaign is a publicity process that makes people who didn't want to buy anything from you ultimately decide to do so after all. You will learn how to do this in this module and you will be amazed by the enormous sales growth that modern Ad Campaigns can make possible.
11 Lessons
Module 8
Analyzing Numbers
Analyzing
Your first Campaign didn't make you an instant millionaire. It doesn't have to. However, your tenth Campaign could make you very rich. And that is possible because your Campaigns get better and better for you learn from each Campaign. Facebook keeps track of all the statistics for you and in this Module you will learn how to use these statistics during ongoing and subsequent Campaigns. This way you will prevent unnecessary loss of your Advertising Budget.
4 Lessons
But There is More
BONUS 1
Chatbots

Messenger, WhatsApp & Bots
We have all experienced it at one time or another: you visit a website and suddenly you are asked to start a chat. It seems like this Kelly from makeyourapplepieyourself.com is a real person, but of course she is not. "Kelly" is a ChatBot, a pre-programmed conversation from which you can often get a lot of information already. If the ChatBot doesn't know the answer, it asks you to send an email or connects you to a staff member. In this module you will learn how to set up such a conversation.
11 Lessons
BONUS 2
Facebook Group

Free Support
Sometimes you just can't find the answer. In that case, you can fall back on the support in the Facebook Community. For a whole year, you have access for all your problems that you can't figure out on your own. And who knows, maybe you can also help other members when you have the solution to their problem. The beauty of this: you never lose knowledge when you share it.
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How Lessons Look Like
• Lesson steps start with some input
followed by
• An Image
followed by
• One or more easy to-dos
Kornelis Jan Dusseljee
After having been on stage for more than 3 decades as a professional opera singer, it was time for a change in 2017. A big change. I wanted to be home more often. So I studied Internet Marketing. Why? Because
- like opera, advertising is a creative process and
- I can advertise online from home.
Meanwhile I run Ad Campaigns for 7 different companies every month.
Kornelis Jan Dusseljee
After having been on stage for more than 3 decades as a professional opera singer, it was time for a change in 2017. A big change. I wanted to be home more often. So I studied Internet Marketing. Why? Because
- like opera, advertising is a creative process and
- I can advertise online from home.
Meanwhile I run Ad Campaigns for 7 different companies every month.
YES, ABSOLUTELY.
Everybody can learn to advertise on Facebook.
I always say: "If I can do it, everybody can!" And that is so true, at least when you follow all the steps I describe in my Master Class. You see, I take you by the hand, as it were, and at the same time you set the pace. So, even if you're a bit older like me, you can learn this.
You can't start advertising too early.
After all, people will only buy your product
if they can see you have it !
12 Whole Months Masterclass Access
While running your Campaigns you can
come back for the Latest Updates
during 1 Year after Purchase
With Facebook, the world is at your feet!
You have a Question? Just let me know
FAQ
What if I have a question?
Questions can be asked in the Facebook Member Group. Either the moderator or a kind member will answer your questions over there.
How long will I have access to the
Facebook Member Group?
You'll get a 1 year Access to the Facebook Member Group.
Will I get a refund if I don't like the Masterclass?
In the 5 Trial Lessons you can see if the Premium Masterclass Facebook Advertising is something for you or not. After purchase a refund will not be possible.
Are prices including VAT
No, prices are excluding VAT
Enterpreneurs pay the VAT to their domestic Treasure Department
Can I get a 1 on 1 training?
I don't offer 1 on 1 training at the moment.